What's most important in making money?

So whats the number one thing to have to be able to make loads of money? Its the same offline and online. Many have the potential of it in them but they never made use or even thought about it.

So what is it??

Simple.


It is..


The ability to find prospects.


Yeap. Its as simple as that. Now prospects are basically people who are potential customers. Online, the ability to find prospects can be referred to "targetted traffic". Anyone who has the ability to reach out or get their word out to targetted traffic has the most potential of making money (or they probably have made loads. :p)


Targetted traffic simply means, people who visit your site having :

1. Some form of idea of the content of your site
2. Are interested in finding a solution to their problem which can be answered in your site

Once a prospect comes to your site bearing the above the two attributes, you can bet my life a sale would come knocking. (Your landing page is up to you to make or break it ;) )


Many people think the trick to making money online is simply to be able to drive traffic to their site. Thats far from right. Any or all kinds of traffic would mean that there would be usesless people who have no intention of buying or benefitting you, eating up your bandwidth. Sure it would make your site popular and everything, but how would it benefit you that no one knows how relevant your content is with respect to a certain topic.


On the other hand, if an underground and "unknown" site were to get a constant stream of probably 100 targetted prospects every day, he or she is sure to make much more money than the person with A LOT of traffic does even if his landing page sucks and is not able to convert prospects into customers well.



Always remember, QUALITY over QUANTITY. ;)


On a side note, some of you must be wondering, "Now that I know whats important, how do I go about achieving that?" Well there are several ways to do so. I will explain more in coming posts but for now, check out some of these posts by other blogs that touch on how to do that, which I feel are good.


Make money online - Grizzly

Have Bloggers become Social Media abusers? - Monika Mundell (Touches on the trend among bloggers on how to get traffic nowadays)

Search Engine News - A group of Search Engine Optimizing enthusiasts who are indeed knowledgeable about the subject.


PS: Dont trust ALL "seo" or search engine optimization tips so easily. Read, absorb and filter. ;) I will touch on those in time to come ;)